If you enjoy birds, you can call yourself a birder!

Maybe you’re a longtime enthusiast who follows the habits of birds in your neighborhood or favorite local park. Maybe you’re a voracious lister who will jump in a car at a moment’s notice to see a rare species. Maybe you’re just starting to really notice birds.

There’s no right or wrong way to bird—to be a birder, you aren’t required to perfectly identify every single birds you see or hear, and maybe you don’t want to! No matter your style, the world of birds has something for everyone.

Birding at Cherokee Marsh. Photo by Emily Meier

Birder at Cherokee Marsh (photo: Emily Meier).

One of our goals at Southern Wisconsin Bird Alliance is to encourage birders of all types, ages, and skill levels in their pursuit of this fantastic hobby, and follow the birder’s code of ethics. Indeed, birding is not just a hobby: according to the US Fish & Wildlife Service, it’s a huge part of who we are culturally, and it contributes significantly to our economy as well:

  • 46.7 million Americans enjoy observing and feeding birds (Wisconsin’s percentage of birders ranks second highest in the nation, tied with West Virginia).

  • $107 billion is spent on birding equipment and travel in the US.

  • 666,000 jobs are created due to birding.

  • $13 billion in local, state, and federal tax revenue results from birding.

  • 17.8 million Americans travel to search for birds, putting millions into local economies.

some helpful resources Wisconsin birders:


Birding can be a fantastic way to meet like-minded folks, spend time outdoors, and learn about our beautiful natural world. Photo by Emily Meier

Birding can be a fantastic way to meet like-minded folks, spend time outdoors, and learn about our natural world (photo: Emily Meier).

Gear guidance

One of the beautiful things about birding is the fact that you don’t necessarily need expensive gear to participate. That said, many find that their experience is enhanced by tools, like optics (binoculars or spotting scopes that bring distant birds into clearer focus) or other outdoor essentials. Below are some helpful resources that can help you choose great gear that's perfect for your personal style.


Bird Identification

It’s fun to observe birds, but knowing exactly what species you’re looking at can be a challenge! Everyone learns differently, and bird ID is complex—from sounds to appearance, there are many clues that can help lead you to a solid bird identification.

A few great guidebooks:

Websites and online resources:

Popular bird identification apps:

  • Merlin Bird ID (iOS, Android): Powered by the Cornell Lab of Ornithology, this app is widely used for sound ID, photo ID, and a step-by-step identification function.

  • Sibley Birds (iOS, Android): All of the great information from the print guide in your pocket, plus audio recordings and more.

  • Audubon Bird Guide (iOS, Android): The app companion to the online Audubon Guide offers ID and species profiles.

  • LarkWire (iOS): Includes games to help you learn how to identify birds by sight or sound.

  • Chirp! Birdsong USA (iOS): A good tool to learn birdsong ID.

Southern Wisconsin Bird Alliance offers some courses and activities focused on bird identification and learning, including Birding by Ear, What the Duck?! (Waterfowl ID), and many more. Check out our upcoming courses here.


Accessibility in the Birding community

Birders use binoculars and Access Ability Wisconsin’s outdoor all-terrain wheelchairs at a partner event in October 2021 (photo: Lesley Haven).

Birding is for everybody! Southern Wisconsin Bird Alliance strives to do its part to create a birding community that is welcoming and accessible to all.

As much as possible, our organization provides advance information about terrain, conditions, and amenities available at field trip and event locations. Many of our Beginning Birder field trips and seated sessions (“sits”) are also designed with accessibility in mind.

Our friends at Birdability offer abundant resources by and for birders with disabilities and other health concerns, which we recommend checking out.

Here are a few helpful resources for planning your birding adventures in southern Wisconsin:


Go Birding

Another beautiful thing about birding? There are so many different ways to bird, there’s something for everyone.

Some people enjoy the solitude of birding solo, while others enjoy sharing the experience with friends, family, or a local birding club. Wisconsin has a wonderful birding community, so if you want to find a group to go birding with, there are plenty of options!

Check out Southern Wisconsin Bird Alliance’s upcoming events in the calendar here, or join an outing with our friends at some of these local bird clubs.


Local Bird Clubs:

  • BIPOC Birding Club of Wisconsin
    This group was created to build community for and celebrate Black, Indigenous, and people of color (BIPOC) bird lovers and allies. They lead field trips for all ages and experience levels in both the Madison and Milwaukee area.


More recommended Places to bird:

  • WSO’s Favorite Bird Haunts include 800+ favorite birding locations across the state, organized on a map by county.

  • Looking for a local birding locale or specific birding species? We recommend using the eBird explore feature to find a hotspot to visit.


More fun stuff for birders

Can’t get outside and go birding? Immerse yourself in a great bird-related article, book, show, or movie! Here are a few picks from Southern Wisconsin Bird Alliance staff: